BOOKIES

BookemDirect.com helps you expand your price per head sports betting business fast and professionally. We are the answer to those entrepreneurs seeking for a reputable offshore Booking Agent data processing online and offline service. At BookemDirect.com we provide your players with state-of-the-art software as well as a call center and sports agent service fully licensed by the Costa Rican government.

Why are they called "Bookmakers" or “Bookies”?

Bookies or bookmakers, sometimes known as turf accountants are called Book Makers because they make "books". The "book" that bookmakers make is a book of figures, a mathematical table where the amounts of money which are wagered on different outcomes, potential winners in a horse race for example: added up in conjunction with odds in order to calculate new odds to offer.

The idea of the calculations is so that whatever the outcome, the book always adds up and the bookie always makes a profit. Some punters will win and some will lose, but the bookie will almost always win. What's interesting is that as most people bet in a quite arbitrary way and bookies need to make a profit, it is quite possible to bet in clever ways which allow you to make a profit too. You are winning versus other punters' poor choice and not versus the bookmaker.

One interesting upshot of this is that the odds are very little to do with the actual probability, and are much more of a democracy-based thing, where it's the opinion of the punters, which shapes the odds. Therefore there exist odds being offered by bookies which are much better than the real probability, and which, if you could spot them, you could consistently win a lot of money! What's more, if you did, the bookies would not mind. They don't mind if you win or lose, provided the average win/lose in the punter population leaves them in profit.

FAQ

1. Who is this price per head service for?
2. How does price per head work?
3. How am I billed?
4. What is the Price Per Head?
5. How much should I deposit?
6. What reports are available?
7. Is there a conflict of interest?
8. Who do I contact with questions?